Colors created without screens or dots, such as those found in the PANTONE MATCHING SYSTEM®, are referred to in the industry as spot or solid colors. From a palette of 18 basic colors, each of the spot colors in the PANTONE MATCHING SYSTEM is mixed according to its own unique ink mixing formula developed by Pantone.
We have added templates and our 15 color in-house ink selection on each product page. We also have two options to add your own Pantone colors if yours are not on the list. You can have as many as 4 ink colors on a project, prices vary on inks and custom color configurations.
For help converting your alpha channel art to spot color in Adobe Photoshop please refer to this link.
These logos below all use "red", however, their Pantone color of red is different and part of their copyrighted branding guidelines so that their printing is uniform worldwide.